Coffee trends 1

A couple of months ago, Time dedicated some lines to what the article writer thinks is a younger generation trend: preference of energy drinks over coffee.

She even mentions a research that seems to point to the fact (?) that under-25ers are becoming "coffee-resistant" and it seems that this is mainly due to the coffee bitterness.

The study was conducted by a reputable research firm and we must assume that the population samples and sizes were scientifically determined.

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Source: http://www.roaste.com/CoffeeBlogs/Gazy/Coffee-trends-1

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